Incrementality Measurement Workshop

Published onOctober 13, 2022

Our Services

Softcrylic has launched a number of products and services to help you identify and target the right digital audiences.

Tapestry Passport

Tapestry Passport

Softcrylic’s home-grown multi-touch attribution tool, built on our Tapestry data platform.

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Attribution Workshop

Attribution Workshop

A comprehensive workshop where we tailor a set of attribution approach recommendations to your business.

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AudienceMatch

AudienceMatch

Our ML-based audience matching solution for expanding your reach and increasing marketing efficiency.

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Softcrylic

Softcrylic is a data consulting firm that is part of Hexaware. We bring a unique combination of strategy and engineering to the ever increasing complex problem of data. We tackle data challenges at the level of data capture and validation through data modeling and activation. We help organizations further benefit and understand their data through our engineering expertise on Microsoft Azure and Amazon AWS alongside Hexaware’s extensive experience and capacity in Engineering and AI.

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