Security and Explainability: The twin pillars of MLOps
At Softcrylic, we are driving AI evolution by utilizing innovative technologies to deliver secure and interpretable AI solutions that adhere to the highest standards of compliance and ethics.
Discovering High Value Audiences in the Travel Industry Webinar Re-cap
This webinar discusses how Softcrylic helped a client from the travel industry (Client) analyze their customers’ shopping behavior on their website.
Is Your Business Using the Right Marketing Model?
This blog post shows how adopting a new attribution model can help transform your business by allowing you to achieve new insights into the customer journey.
Autoencoders for Audience Modeling
At Softcrylic, we have a lot of experience building complex audience models, including leveraging autoencoders for dimensionality reduction.