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Although the global mbox has a lot of extensive capabilities, the advantages of the regional mbox often outweigh those of its fancy counterpart. Read on to learn more about the advantages of the [...]

Wondering what do if you also have regional mboxes for specific marketing or messaging areas? Well, this post will help you understand how you can use Adobe Target regional mboxes in the VEC.

Marketing managers and AB test leads can make seemingly small missteps in the testing and optimization process. Let’s take a look at some common AB testing pitfalls, and tips on how we can avoid them.