Introduction to Activity Map Customizer
Activity Map Customizer is an extension that provides the ability to customize the Adobe Analytics Activity Map module without custom code. You are able to capture DOM attributes to configure link, and region variables, as well as set exclusion settings; all within a UI. In summary, with our extension, you can have Activity Map personalized to your website.
How can Activity Map Customizer help?
Create your Contextual DOM Attribute data elements
- The Contextual DOM Attribute data element, included as part of this extension, captures information from the HTML markup in context to where the user clicked.
- This data element is flexible and provides several options for traversing, matching, and concatenating attribute values.
- Need to capture a page region based on custom attributes? No problem. By defining a CSS selector for matching and an attribute for capturing, you can be as broad or precise as you like.
Add an Activity Map configuration action to a rule
- Applying a custom Activity Map configuration is as simple as adding an additional action to a page view rule for tracking Adobe Analytics page views. When the Set Configuration action is used, it will override the out-of-the-box Activity Map settings.
- This custom configuration will apply to any interactions that happen on that page. Need separate Activity Map customizations for different sections of your site? Easy.
- Since configurations are set as a rule action instead of globally, you can choose when and where to apply different Activity Map settings.
Tailor the configuration to meet your needs
- Once you have the Set Configuration action in place, you can apply customizations in the action setup. You can adjust how both the Activity Map link and region values are captured, define any exclusions, find and replace values, and more.
- Need to construct a breadcrumb for a region? Simple.
- For example, you can concatenate element tags with attributes captured from a data element.
Installation guide for Activity Map Customizer
Explore Softcrylic’s MarTech Services
Digital Analytics
Softcrylic Experts chart out a personalized digital analytics roadmap to demonstrate measurable business impact. Softcrylic helps in evaluating and recommending KPIs, tool stack and vendors.
Read MoreMulti-Solution Architecture Services
Deliver Digital Experiences With softcrylic’s Multi-Solution Architecture solution to Maximize ROI from complex MarTech and AdTech investments
Read MoreTag Management Solutions
Gain competitive edge in delivering omni-channel digital experiences with our Data Layer driven Tag Management System solutions and services.
Read More
Request for a Personalized Demo
