Adobe Analytics

Our certified experts can help steer your Adobe Analytics roadmap to new heights. Engage us for a best practice audit, strategic guidance, daily operational support, or measurable customer journey insights that impact your business. We have expertise implementing Analytics through many tag managers, and maximizing return in a multi-solution integrated ecosystem.

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Adobe Audience Manager

Softcrylic won multiple awards and has served on many AAM panels over the years. Softcrylic has extensive experience with getting the most value out of the DMP especially when it comes to integrating Audience Manager with other solutions in the Adobe Experience Cloud and external solutions in the Media / CRM Activation ecosystem.

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Adobe Campaign

The team at Softcrylic can provide the strategic and technical knowledge to make the most of Adobe Campaign. Adobe Campaign, previously known as Neolane, is a CRM and Email Automation tool. The campaign provides the ability to use a rich set of customer data design and create dynamic campaigns through multiple channels, including email, mobile and offline channels.

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Adobe Experience Platform

Softcrylic has been embedded in the early alpha and beta programs to bring Adobe’s Experience Platform to general access. Our team has been trained on all aspects of the experience platform especially around the Real-time CDP, Journey Orchestration, and Journey Analytics. Our certified team is equipped with the toolset and experience to stand up the platform from scratch and lead clients to build and execute on their use cases.

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Adobe I/O

Softcrylic is an early adopter of Adobe’s I/O and Project Firefly. We have the expertise to leverage the infrastructure provided by Adobe I/O to harness the power of the various application programming interfaces (APIs) provided by the Adobe Experience Cloud. This allows us to create custom solutions for the unique problems faced by our clients.

Tags (formerly Adobe Launch)

Our certified experts at Softcrylic can help you navigate the path of migration to Tags. Whether its migration from DTM to Tags, or any TMS to Tags, Tags makes data governance, user-management, and publishing workflows more intuitive for Analytics, Marketing, and IT teams.

DTM to Tags deadlines are approaching fast. On October 14th you will no longer be able to edit a property, and on the final deadline April 13, 2021 DTM will go completely offline. Migrate from DTM to Tags before it is too late.

Adobe Target

Adobe Target is the Adobe Experience Cloud solution for personalization, testing and optimization. Softcrylic’s expertise goes beyond the setup and day to day operation of the product. Our extensive expertise with Adobe Target allows us to navigate our clients through the best practices of establishing a successful personalization and optimization program and integrate it with other tools within the Adobe Experience Cloud.

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Adobe Experience Manager

The Adobe Experience Manager (AEM) web content management system is an industry-leading set of applications for creating, managing, delivering, and personalizing content across all your owned digital marketing channels, including web, mobile, and email. AEM is offered as a Cloud Service, allowing for additional scalability, faster updates, and consistent accessibility.​

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Testimonials

  • In processing one of the World’s most complex data sets, Softcrylic helps us in real-time analytics, building advanced dashboards for customer segmentation, predictive modeling, and Technical Operations Analysis. We gain from Softcrylic’s Analytics expertise for more than 4 years now.

    Director Analytics
    Director Analytics USA’S 2ND LARGEST AIRLINE

Our Company

Softcrylic works with organizations to provide strategies, solutions and services through the lifecycle of data. We help capture, measure, activate, predict trends and deliver results to solve the ongoing challenge of running your business in a data-driven manner.

About Softcrylic

  • Adobe Partner
  • 19 Years of MarTech Expertise
  • Certified Adobe Analytics & Google Analytics Consultants
  • Certified Adobe Experience Cloud Consultants
  • Our Tag Management Specialists are highly passionate MarTech professionals
  • Integration Experience with multiple 3rd party marketing systems
  • Robust Governance Process and excellent documentation
  • Expertise in building Tags Extensions.

Question about our Services?

Schedule a discussion. If you’d like to discuss in greater detail some of our service offerings and how we could partner with your organization, please reach out.

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