Common Pitfalls to watch out for when migrating from DTM to Tags (formerly Adobe Launch)

Published onMay 22, 2020

Abstract

Adobe Launch is the latest tag management system to come out to market. A lot of new cutting-edge technology was used to create it as it was re-architected from the ground up using all the previous knowledge from the previous version of Adobe DTM. But with new technology, also come new lessons to be learned on how to best implement Adobe Launch and new best practices. We have compiled a list of some of those lessons learned so far so you can improve how you manage tags in Adobe Launch.

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Softcrylic can help you enjoy a seamless migration from DTM to Launch. We also provide complete Tag Management Implementation, QA, and Support service to ensure you don’t miss out on key interactions.

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Softcrylic

Softcrylic is a data consulting firm that is part of Hexaware. We bring a unique combination of strategy and engineering to the ever increasing complex problem of data. We tackle data challenges at the level of data capture and validation through data modeling and activation. We help organizations further benefit and understand their data through our engineering expertise on Microsoft Azure and Amazon AWS alongside Hexaware’s extensive experience and capacity in Engineering and AI.

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