Migrating from Universal Analytics to GA4

Published onMay 2, 2022

Abstract

Google has announced that it will stop processing data to Universal Analytics during 2023. For standard accounts in July, and for 360 accounts in October.

Having served several clients with their Google Analytics needs, we take the time to understand the unique challenges and opportunities to ensure our clients not only successfully perform a migration, but also enhance implementations where possible.

Our Services

Softcrylic has launched a number of products and services to help you identify and target the right digital audiences.

Google Analytics 4 Migration Services

Google Analytics 4 Migration Services

Migrate to Google Analytics 4 with a Google Certified Partner.

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Google Analytics Consulting Services

Google Analytics Consulting Services

Track customers online behaviour and analyze insights from Web, Mobile apps in one platform.

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Digital Analytics Services

Digital Analytics Services

Tags Extensions to custom API integrations our expertise and ability to build solutions can solve problems and automate tasks.

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Softcrylic

Softcrylic is a data consulting firm that is part of Hexaware. We bring a unique combination of strategy and engineering to the ever increasing complex problem of data. We tackle data challenges at the level of data capture and validation through data modeling and activation. We help organizations further benefit and understand their data through our engineering expertise on Microsoft Azure and Amazon AWS alongside Hexaware’s extensive experience and capacity in Engineering and AI.

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