Stephanie’s Adobe Summit presentation on the secret sauce for CJA may have slipped under your radar, but the announcement is game-changing. Now is your chance to join this discussion between Jean-Paul, Stephanie, and Principal Product Manager Matt Thomas as we delve into what graph-based identity stitching means for CJA, AEP, and (more importantly) to you. We will show you in CJA what a truly unified journey analysis looks like, and have the opportunity to ask questions about it directly to Adobe.

Top Points Discussion

  • 1

    Why is access to insights across a unified customer journey important for businesses?

  • 2

    Pros and Cons of CJA’s current field-based stitching

  • 3

    Pros and Cons of CJA’s soon to come graph-based stitching

  • 4

    How does Google Analytics 4 capabilities compare to CJA?

  • 5

    What does graph-based stitching unlock for you in CJA, and AEP?

  • 6

    Q&A

Meet our Hosts

  • Jean-Paul Behrens

    Jean-Paul Behrens Linkedin Icon

    Sr. Director Digital Analytics Strategy

  • Stephanie Burton

    Stephanie Burton Linkedin Icon

    Expert Solution Consultant CJA

  • Matt Thomas

    Matt Thomas Linkedin Icon

    Principal Product Manager – Stitching

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About Softcrylic

Softcrylic works with organizations to provide strategies, solutions and services through the lifecycle of data. We help capture, measure, activate, predict trends and deliver results to solve the ongoing challenge of running your business in a data-driven manner.

  • Adobe Partner
  • 19 Years of MarTech Expertise
  • Certified Adobe Analytics & Google Analytics Consultants
  • Certified Adobe Experience Cloud Consultants
  • Our Tag Management Specialists are highly passionate MarTech professionals
  • Integration Experience with multiple 3rd party marketing systems
  • Robust Governance Process and excellent documentation
  • Expertise in building Tags (formerly Adobe Launch) Extensions. Read more about our AAM extension.

Adobe Platform Partnership

Here at Softcrylic, we have deep level of expertise with multiple Adobe solutions that extends across our practices.

From strategic planning and implementation to automation and integration, we specialize in leveraging the tools of the Adobe Experience Cloud to digitally transform your business.

Adobe Experience Platform

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